Below is a Soundcloud clip featuring the reasons for why I had included the poster features I did and for what reason.
Summary:
Point one highlights a small review placed at the very top of the poster. This is done to enable viewers to understand how established critics feel about the film and whether the movie itself is worthy of watching.
Point two shows the tagline which is in-keeping with the Christmas theme of the film with a sinister twist which is fitting for the horror genre. This is coloured the same hue of red that is the villain face, I thought this fit well with the poster and tied all elements of colour together.
Point 3 highlights an image which has been placed in a circular format to resemble that of a peep-hole that features on doors.The sides of the image fades out into black which is the same colour of the rest of the poster. the peep hole element was an idea I had thought of as it links with our trailer very well.
Point 4 shows the cast and general production list of those involved in the making and editing of the trailer. This was done with aid from an existing poster in order to retain professionalism. The very bottom of the poster include logos from universal studios- this was done to further the element of professionalism. Next to this features the date of the film release into cinemas which is coloured in red to draw attention to it as the rest of the poster is significantly dimly lit. On the far right side features our logo "House of Shadows Productions".
Point 5 circles the BBFC age certification of the film, this is a convention followed by all major film posters; this signals to the viewer the levels of horror, violence, sexual references and strong language.
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