How does The Conjuring link to the horror media theories?

Propps' character theory is incorporated into The Conjuring from the very beginning of the movie. 

The director initially sets the father as the "hero" character but, as the film progresses, the "Helper" characters take on this role too. The "Helper" characters are a couple and are depicted in a religious light in a supernatural and satanic environment. This is a feature of binary opposition and is presented in Levi-Strauss' theory. The "Princess" characters are taken on by the five young girls and the mother however, the film takes on a twist in the middle and the mother takes on the role of the "Villain"!

Going back to Levi-Strauss' theory, binary opposition is a important factor of horror films and reoccurs in The Conjuring. Use of shadows and darkness against light, for example; a dimly lit room with a streaks of light coming through, are conventional. Also, the darkness appears to spread in specific scenes and illustrates the gradual decline of order to disorder and destruction. 

The film does comply in terms of Tovodor's theory in the sense that the events takes place in a cyclical order and the bulk of the film is set around the attempt to repair the disruption. Moreover, the equilibrium is disturbed early on in the film when the family dog is found dead and the clocks around the house stop and 3:07.  

In my opinion Aristotle's theory applies to most horror films. The idea of setting an idyllic theme with family and friends is conventional of most horrors. In the Conjuring, the supernatural events happen to a very content and young family, they appear very happy and this is helpful to highlight the extent of the horror later on in the film.